American University of Rome, COM100
Fall 2008
Professor: Kristen Palana
e-mail: k.palana@aur.edu
This course focuses on the history, origins, and developments in Mass Communication. From the earliest cave paintings, to scrolls, to books, and onward to the latest digital new media forms, students will explore the foundations of Mass Communication along with its principles and ethics.

Essential Information:
Fall 2008 Syllabus
Link to Our Course Forums, Chat, Files, Links etc. (Use your student ID and last name to log in.)
Weekly Images and Links for Discussion: More will be added as the semester progresses.
Week 1:
American Idiot- Greenday. What is this song saying about consumers and producers of Mass Media in the US?
8 Functions of Mass Media
What is Mass Media -Web Images for Discussion in Class
Audience Studies, Taste Publics and Marketing: Documentary- The Merchants of Cool
Week 2:
Books. Web Images for Discussion in Class.
Week 3:
Newspapers -Part 1. Web Images for Discussion in Class.
Newspapers -Part 2. Web Images for Discussion in Class.
News War -Frontline PBS Documentary
Look at for next week: Magazines Then and Now
Week 4:
Magazines -Part 1. Web Images for Discussion in Class
Magazines -Part 2. Web Images for Discussion in Class
BBC Article: Is Ultra Thin Going Out of Fashion?
Video: Dove Evolution
Week 5:
BBC Article: Sexualization "Harms" Young Girls.
Film -Web Images and Film Clips for Discussion in Class
Film as Persuasion- Duck and Cover (1951)
Week 6:
Radio -Web Images and Audio Clips for Discussion in Class
Midterm Review
History of Amos and Andy Radio Show -Web Article
Week 7: Midterm Exam
Week 8: Fall Break
Week 9:
TV Part 1 -Web Images and Clips for Discussion in Class
Article: What Happened to Rosie?
TV Part 2 -Web Images and Clips for Discussion in Class
Week 10:
Media Literacy -Web Images for Discussion in Class
New Media -Images and Links for Discussion in Class
Growing Up Online
Week 11:
Audience Studies -Web Images for Discussion In Class
PBS Documentary about Advertising -The Persuaders
Popular Culture -Web Images For Discussion in Class
Week 12:
Media Ethics -Web Images and Links for Discussion in Class
Case Studies in Media Ethics
The difference between morals and ethics
Media Ethics Continued -Web Images and Links for discussion in class
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